Cookie

Cookie Policy of www.naviflow.it

Last updated: April 8, 2026

This Cookie Policy describes the use of cookies and other tracking tools by www.naviflow.it (the “Website”).

For simplicity, in this document cookies and similar tools (such as pixels, local storage, scripts and tags) are collectively referred to as “tracking tools”, unless a distinction is necessary.

1. Data Controller

The Data Controller is NF di Porri Laura, with registered office at Via della Stazione Aurelia, 91 00165 Rome, Italy, e-mail: privacy@naviflow.it, general contact: info@naviflow.it.

2. What cookies and tracking tools are

Cookies are small text files that websites visited by the user send to and store on the user’s device, and that are then transmitted back to the same websites on the next visit. In addition to cookies, the Website may also use other tracking tools, such as scripts, pixels, tags, local storage or similar technologies, which are useful for the functioning of the Website, traffic measurement, integration of external content or, where enabled with consent, marketing purposes.

3. Types of tracking tools used by the Website

The Website uses tracking tools belonging to the following categories.

3.1 Necessary tools

These tools are necessary for the technical functioning of the Website and for providing the services expressly requested by the user. They do not require the user’s consent, but they must be described in the notice.

This category includes, by way of example:

  • technical browsing and session cookies;

  • cookies necessary for cart management, login and customer account functions;

  • cookies necessary for order management, checkout and essential Website preferences;

  • technical tools used for security, content delivery and Website protection, including services possibly provided through Cloudflare;

  • technical tools related to the PrestaShop platform and hosting infrastructure.

3.2 Tools for user experience and external content

These tools allow the Website to integrate content, maps, videos, fonts, plugins or features provided by third parties and may involve the processing of technical data, usage data, IP addresses or the use of cookies and similar technologies by the relevant provider.

This category includes, where present and enabled:

  • YouTube and, where applicable, YouTube Data API;

  • Google Maps;

  • Google Fonts, where loaded from Google servers;

  • social widgets, buttons or plugins, including those related to Facebook/Meta and X (Twitter), where present.

These tools may be subject to the user’s consent where they are not strictly necessary.

3.3 Measurement and analytics tools

These tools make it possible to collect statistical information and analyse traffic and user behaviour on the Website in order to improve its content, performance and usability.

This category includes, where used:

  • Google Analytics;

  • any statistics collected directly by the Website;

  • tools loaded or managed through Google Tag Manager, to the extent that they activate analytics tags.

The use of these tools must be managed in accordance with applicable law and, where required, subject to the user’s consent.

3.4 Marketing and advertising measurement tools

These tools are used to measure conversions, monitor the effectiveness of promotional activities, personalise advertising messages or support remarketing and behavioural marketing activities.

This category includes, where enabled:

  • Meta Pixel;

  • any marketing tags loaded through Google Tag Manager;

  • any tools associated with promotional campaigns or social advertising.

These tools are used only after the user’s consent has been obtained, where required by applicable law.

4. Legal basis for the use of tracking tools

The use of necessary tracking tools is based on the need to provide the Website and the services requested by the user.

The use of non-essential tracking tools, including analytics, non-technical external content, marketing or profiling tools, is based on the user’s consent, where required by applicable law.

5. How the user can give, deny or withdraw consent

The user can manage their preferences through the cookie banner and the preferences management panel available on the Website.

In particular, the user may:

  • accept all tracking tools for which consent is required;

  • reject all non-essential tools;

  • select individual categories in a granular manner;

  • change or withdraw consent at any time through the relevant link or control available on the Website.

The user may also manage or delete cookies through their browser or device settings, although doing so may affect the proper functioning of some Website features.

6. Consequences of rejecting non-essential tools

Rejecting non-essential tracking tools does not prevent normal browsing of the Website, but it may limit the availability of certain advanced features, external content, personalisation or statistical and promotional measurement functions.

7. Indicative list of services and providers involved

Depending on the pages visited, the selected language, the features used and the choices made by the user through the cookie banner, the Website may use tracking tools connected to the following services or providers:

  • PrestaShop;

  • Cloudflare;

  • Amazon Lightsail;

  • Google Analytics;

  • Google Tag Manager;

  • YouTube / YouTube Data API;

  • Google Maps;

  • Google Fonts;

  • Meta Pixel;

  • social widgets or plugins of Facebook/Meta and X (Twitter), where present.

Some tools may be set directly by the Data Controller (first-party), while others may be set by third-party providers (third-party).

8. Duration of cookies and other tracking tools

The duration of cookies and other tracking tools may vary depending on their function and the provider’s settings. Some tools are deleted at the end of the browsing session, while others may remain stored for a longer period.

For more detailed information about the individual tools used, users may also consult the notices of the relevant third-party providers.

9. Transfer of data to third countries

The use of third-party providers, including international providers, may involve the transfer of data to countries outside the European Economic Area. Such transfers take place in accordance with the conditions established by the relevant providers and in compliance with applicable law.

10. How to control or delete cookies through the browser

Users may manage cookies directly through their browser settings, for example in order to:

  • view installed cookies;

  • block some or all cookies;

  • delete cookies already stored.

For more information, users may consult the official guides of the main browsers they use.

11. Changes to this Cookie Policy

The Data Controller reserves the right to amend or update this Cookie Policy at any time. Any changes will be published on this page together with the relevant last updated date.

12. Contacts

For any request relating to this Cookie Policy or to the use of tracking tools on the Website, you may contact the Data Controller at: privacy@naviflow.it.

13. Policy languages

This Cookie Policy may be made available in multiple languages. In the event of interpretative discrepancies, unless otherwise stated, the Italian version shall prevail.